Facebook ADS is the name of the tool that enables ads within Facebook and Instagram networks. Both are interconnected, and any ad made within the Facebook ADS management can be served on instagram and also on facebook.
It depends on the type of campaign you choose, today we work with Facebook Ads traffic campaigns that also cover Instagram and Google Ads, which are aimed at Google searches, through keywords. You will be able to request the campaign for both social networks, just inform our team.
Not necessarily. The Ad can be targeted to Instagram profile or Facebook profile, so traffic can result in more followers and engagement in posts.
Yea! Campaigns and ads are made directly linked to Facebook and Instagram social networks only.